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Creativity, craftsmanship, originality and quality are the precious Values ​​that permeate Damiani jewellery. The Maison’s design creations are true masterpieces of goldsmith art and express the passion for jewellery that the Damiani family has handed down for three generations. The Maison’s jewels are entirely handmade with age-old techniques and the utmost attention to detail by the expert master goldsmiths of Valenza, combining the allure and culture of Italian jewellery with the Damiani style: an elegant and sophisticated style, modern and always up-to-date, recognised all over the world. From a simple gold ring to an elegant solitaire with a diamond, from jewellery with precious stones to a timeless watch, the Damiani world has always offered unique and unforgettable emotions.

Being an artist is not enough. You have to be a jeweller.

Giorgio Damiani


From the first phase to the last, the artisans carry out their work full of discoveries and jealously guarded secrets that each master has acquired through experience and which give rise to unique creations, just as unique as the skilful craftsmanship and refined design of Damiani jewellery: entirely Italian products that have made the Group an global ambassador of Made in Italy.

Eyes can be trained to watch, and hands to handle.

Sante Rizzetto, master setter who has worked for Damiani for more than fifty years.

All Damiani jewellery arises from the deep and passionate work of expert goldsmith artisans, masters in enhancing the light and colour of precious stones and diamonds, the purity of their lines and the uniqueness of the gems, transforming them into eternal objects capable of conveying the emotion, history and passion that animate the creation of every single piece.

Beauty and harmony are the stylistic imprint of Damiani jewellery, where the objective of every single detail is aesthetic perfection.


The foundation of each Damiani creation is the ability to choose stones: it is based on a widely established network of reliable suppliers created over time thanks to the brand’s prestige and a team of designers recruited from the best international jewellery design schools. More than artists, the creatives of Damiani are designers and lovers of creation engaged in technical challenges.

Beauty also depends on balance, proportions and imperceptible details that make all the difference in jewellery, which works in small dimensions.

Giorgio Damiani

Unlike other arts, jewellery requires precious raw materials. The desire to dare, to face projects at the very limit of feasibility, is a continuous challenge that makes us grow in creativity, technical ability, aesthetics and executive quality. The Damiani children still maintain the exceptionally high quality of their jewellery’s design and manual workmanship, and continue to buy diamonds, precious stones and pearls from the children of their father’s suppliers.